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AI

Not all shopping is fun

Not all shopping is fun

Kiri Masters
Apr 13, 2026 in AI

Does 'Dark Search' Help or Harm Retail Media?

Does 'Dark Search' Help or Harm Retail Media?

Kiri Masters
Apr 10, 2026 in AI

The AI Ad Economy Is Here.

The AI Ad Economy Is Here.

Kiri Masters
Apr 6, 2026 in AI

Agentic Commerce Is a Sequencing Problem, Not an Existential One

Agentic Commerce Is a Sequencing Problem, Not an Existential One

Kiri Masters
Apr 2, 2026 in Retail Media Industry Outlook

Are AI Ads the Next Big Ad Surface? How Retail Media Can Thrive

Are AI Ads the Next Big Ad Surface? How Retail Media Can Thrive

Kiri Masters
Mar 24, 2026 in AI

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The AI Shopping Agent War Begins

The AI Shopping Agent War Begins

Kiri Masters
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WOAS: Waste of Ad Spend

WOAS: Waste of Ad Spend

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Standing Room Only: What Shoptalk Attendees Wanted Most Wasn’t on the Main Stage

Standing Room Only: What Shoptalk Attendees Wanted Most Wasn’t on the Main Stage

Kiri Masters
Mar 27, 2026 in Ad Tech

The ‘Costco Velocity’ Tech Stack Is Coming Together. Here's How the Pieces Fit.

The ‘Costco Velocity’ Tech Stack Is Coming Together. Here's How the Pieces Fit.

Kiri Masters
Mar 23, 2026 in Ad Tech

Costco Is The First US RMN To Reveal Its Entire Tech Stack

Costco Is The First US RMN To Reveal Its Entire Tech Stack

Kiri Masters
Feb 2, 2026 in RMN Profile

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Retail Media's Fermi Paradox

Retail Media's Fermi Paradox

Kiri Masters
Apr 3, 2026 in Retail Media Industry Outlook

Agentic Commerce Is a Sequencing Problem, Not an Existential One

Agentic Commerce Is a Sequencing Problem, Not an Existential One

Kiri Masters
Apr 2, 2026 in Retail Media Industry Outlook

The Corridor Track At Shoptalk

The Corridor Track At Shoptalk

Kiri Masters
Mar 25, 2026 in Retail Media Industry Outlook

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The ‘Costco Velocity’ Tech Stack Is Coming Together. Here's How the Pieces Fit.

The ‘Costco Velocity’ Tech Stack Is Coming Together. Here's How the Pieces Fit.

Kiri Masters
Mar 23, 2026 in Ad Tech

‘Retail Media has a PR problem’ Says CVS Media Exchange's Parbs Dhariwal

‘Retail Media has a PR problem’ Says CVS Media Exchange's Parbs Dhariwal

Kiri Masters
Mar 19, 2026

Costco Is The First US RMN To Reveal Its Entire Tech Stack

Costco Is The First US RMN To Reveal Its Entire Tech Stack

Kiri Masters
Feb 2, 2026 in RMN Profile

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Get On The Damn Stage

Get On The Damn Stage

Kiri Masters
Nov 19, 2025 in Career & Leadership

How Brand Leaders Are Using AI Today (That They Weren't a Year Ago)

Kiri Masters
Oct 6, 2025 in AI

Tips For Getting The Most Out Of Retail Conferences

Tips For Getting The Most Out Of Retail Conferences

Kiri Masters
Sep 5, 2025 in Career & Leadership

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Challenger Brands: Being Heavy On Sponsored Products Is a Feature, Not a Bug

Challenger Brands: Being Heavy On Sponsored Products Is a Feature, Not a Bug

Kiri Masters
Jan 27, 2026 in Amazon

Jassy Is "Bullish" on AI Commerce—Just Not Yours

Jassy Is "Bullish" on AI Commerce—Just Not Yours

Kiri Masters
Jan 26, 2026 in AI

Amazon is playing agentic commerce chicken. Other retailers should not.

Amazon is playing agentic commerce chicken. Other retailers should not.

Kiri Masters
Dec 10, 2025 in Amazon

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