kiri

How retailers 'Do' Sponsored Product ads: 4 takeaways for brands

Kiri Masters
May 15, 2025

Instacart’s Turnaround CEO Heads To The AI Frontier

Kiri Masters
May 13, 2025

Prime Day 2025: Are Brands Scaling Back? (And 3 Reasons To Reconsider)

Kiri Masters
May 12, 2025

Is Retail Media Actually Kinda 'Mid'?

Kiri Masters
May 8, 2025

"We're Not Dabbling Here" Amazon Q1 Earnings Highlight AI Progress

Kiri Masters
May 7, 2025 in AI

DSPs Wanted: The Retail Media Revolution 96% of Advertisers Crave

Kiri Masters
May 6, 2025

Amazon Q1 Earnings Scorecard: Winners, Losers, and the Calm Before the Tariff Storm

Kiri Masters
May 5, 2025

My Notes From an Interview with Costco's RMN leader, Mark Williamson

Kiri Masters
May 1, 2025 in RMN Profile

The Back-Channel: Industry Insights From Behind the Scenes

Kiri Masters
Apr 30, 2025 in AI

Amazon Haul Expands As Chinese Competitors Face Tariff Upheaval

Kiri Masters
Apr 29, 2025

The Shopping Agent War Begins

Kiri Masters
Apr 28, 2025 in AI

Don't Just Put the Intern on It: Breaking the Cycle of E-Commerce Resistance

Kiri Masters
Apr 22, 2025