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Show Notes
This episode is based on the Forbes article "The Best Resources For Learning Retail Media In 2025" by Kiri Masters. In the episode, Kiri focuses on how to skill up and stay current in retail media, mentioning the key platforms: Digital Shelf Institute, Firstmovr, Allume group, Path to Purchase Institute, and Stratably. These resources offer various free or discounted educational content, courses, webinars, and research reports catering to different aspects of retail media, from tactical execution to organizational strategy.
Kiri's Forbes post: https://www.forbes.com/sites/kirimasters/2025/02/13/the-best-free-resources-for-learning-retail-media-in-2025/
Links to the respective resources:
https://www.digitalshelfinstitute.org/webinar-dsi-assessing-retail-media
https://www.digitalshelfinstitute.org/stratably-retail-media-impact-report
https://allumegroup.thinkific.com/courses/retail-media-advertising-strategy
https://stratably.com/the-retail-media-wake-up-call/
https://p2pi.com/content-type/webinars
CHAPTERS:
(00:00) About Today's Topic
(01:47) About the Show
(02:08) Digital Shelf Institute's latest key releases
(03:15) firstmovr's Innovative Virtual Summits
(03:56) Allume Group's Free Retail Media Course
(04:22) Path to Purchase Institute's Valuable Webinars
(04:59) Stratably's Insightful Research and Reports
(05:43) Conclusion: Diverse Approaches to Retail Media Education
(06:07) Outro
SOCIAL LINKS:
Website: https://www.retailmediabreakfastclub.com
LinkedIn: https://www.linkedin.com/in/kiri-masters/
YouTube: https://www.youtube.com/@retailmediabreakfastclub
Apple: https://podcasts.apple.com/us/podcast/retail-media-breakfast-club/id1782187624//
Spotify: https://open.spotify.com/show/3s5MuqcrsOmQDKn3uMYJKb
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